A new study questions the way food labels mislead consumers.
Archives for June 2014
When your bottled water can follow Kanye’s footsteps, and when it can’t
Can bottled water labels based on transparency still make a brand impact?
What happens when customers can write their own wine labels?
One company is keeping its wine labels blank and inviting customers to fill them in.
Pasta sauce company moves ingredients to front label
Placing “natural ingredients” on front-facing labels is one way that companies can prove the quality of their products.