According to one study, consumers seem to be paying closer attention to food product labels.
Archives for September 2015
Branding hot sauce with celebrity endorsements
For branded sauce products, companies may need multiple types of media incorporated into one package.
Study shows Millennials find e-cigarettes ‘less risky’
A new study shows the increased attention being paid to e-cigarette consumption, especially among younger people.
Finding the right ways to inform consumers about wine
Wine scores might not be the best way to encourage sales and inform consumers.