If a business wants to advertise specially-prepared food products, they might want their labels to reflect the process that went into making them. Homebrewed beer or jam that was made onsite at a local provider will stand out more if consumers can immediately see a distinctive name or description on the package. Best of all, the printing solutions that help dress these products up don’t have to exclude makers from creating other types of custom food labels — they can address large sections of their total product inventory with one system.
How does a prepared food label differ from other labels? Much of this is up to the producer, as all labels can be adjusted to emphasize significant values and qualities. However, specially-made foods in jars, bottles and small boxes may require additional promotion, especially if they are new additions to a company’s product line. Customization helps the consumer understand what makes a particular brand unique.
The specific packaging requirements of one item could lead producers to choose a different label stock or size than the others they are preparing to sell. Versatile printers allow businesses some leeway in the types of labels they can print for each order, and options like the VIPColor VP485 Label Printer and the Primera LX900 Label Printer are space-efficient and can create labels that incorporate dynamic and engaging design elements no matter their size or what stock they are printed on.
Give specialty and unique food items their share of the spotlight by using labels that grab the eye. OptiMedia Labs features multiple choices for making full-color food labels. Ask us for more information if you need help deciding on a purchase: we are easy to reach online and will help you understand our product base.
Leave a Reply