So much information can be fit on any color label with the right precision. If your product has won awards or received special honors, you can choose graphics and presentation techniques that make this obvious. This can apply for something as seemingly “simple” as water.
Bottled water companies that ace contests where their products are judged, for example, can add small graphics or statements to make reference to this fact. The Berkeley Springs International Water Tasting, for example, recently handed out awards after assessing different brands from all over the world, as the Sacramento Bee reports. Categories included sparkling and tap waters.
The winner for the bottled water category this year was the California-based Castle Rock, a company that is notable for using, according to its website, a production process that involves “no human hands”and is still approved and regulated by the government.
The Associated Press touches upon a particular resonance this contest has for the place in which it was held, as some West Virginians have been forced to drink lots of bottled water after a far-reaching chemical spill tainted several water supplies.
Although Castle Rock’s win was just announced, the company has already updated its website to reflect the good news. Your own business can follow suit by tailor-making labels with a color label printer that positions the news of these awards front and center.
Printing labels that can be perfectly matched to your bottled water production lines can help you turn around such packaging at a relatively fast pace and keep customers informed of your company’s triumph.
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