In addition to being informative, some labels your company might make for consumable products might be fun as well. As consumers, everyone is pretty familiar with the drawings and instructions on packages for cereals, Cheez-Its, cake mixes and other products that appeal to others. Something that seems really out of the blue could be just exotic enough to be memorable and catch a consumer's eye.
For example, not many meat manufacturers would probably consider telling people that their salmon could be made in a coffee maker, for example. But a recent piece on NPR pointed out that there's a possibility for this food to be prepared in ways that you may not expect. Consumers are crafty people and they can often figure out new innovations your business might want to take notice of.
Alternate recipes like this pop up all over the place on the internet thanks to how easy it is to start a blog or Tumblr. The sooner that companies catch on to alternative ways of using their products that others haven't thought of, the better.
With a system of labels for natural foods, you can cover whatever space on the packaging is available and get others more involved with your product. If your company has decided to seriously partner with some other outside blog to increase interest in your product, there can be little hints on the labels leading the consumer to investigate these sources and pursue other brand opportunities that best represent the product, even if it seems unconventional.
It's all about making labels that are attractive and perform a vital service—but the way you do that can be a creative process with a color label printer.
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