ADA backs sunscreen compliance extension

As summer approaches and more consumers are starting to spend their days outside, it may benefit them to not only use sunscreen, but also learn as much as they can on the products they use to protect themselves.

As consumer demand for information and clarity has sharply risen over the past few years, so have the responses by government agencies and private companies. The American Academy of Dermatology Association (Academy) released a statement on May 11 that backs the Food and Drug Administration’s (FDA) decision to extend the compliance dates for sunscreen labels and test requirements to December 2012.

This extension comes after a June 2011 decision by the FDA to require manufacturers to revamp the way they label their products, providing more information on the product and better practices.

“The FDA has evaluated the data and developed testing and labeling requirements for sunscreen products, so that manufacturers can modernize their product information and consumers can be well-informed on which products offer the greatest benefit,” said Janet Woodcock, M.D., director of the FDA’s Center for Drug Evaluation and Research. “These changes to sunscreen labels are an important part of helping consumers have the information they need so they can choose the right sun protection for themselves and their families.”

The Academy has issued a few tips to consumers to keep in mind until sunscreen manufacturers are able to comply with the FDA’s new mandates. According to the Academy, consumers will benefit from using broad spectrum coverage that protects against both UVA and UVB radiation waves, as well as sunscreen that is SPF 30 or higher and water resistant.

Consumers may also benefit from retailers or merchants who create custom labels that accurately inform their consumers on these practices. By increasing consumer advocacy with custom labels that can be placed on products, business owners may see an increase in customer loyalty and happiness.