Even those who regularly eat fast food and frozen entrees may be hesitant to read the food labels for fear of what they’ll find, and some companies may be all too happy to hide certain facts. But by promoting an honest look at what goes into your production, you encourage a relationship between consumer and provider that’s built on knowledge rather than hiding from the truth.
A sobering report from the American Journal of Medicine has found that the actual “meat” contents of the average “chicken nugget” are surprisingly low. This study looked at nuggets from two different chains, as Reuters reports, and found that in both cases, there was a maximum of 50 percent chicken meat to be found.
The news source spoke to Dr. Richard DeShazo, one of the authors of the study, who explained the unsettling makeup of the other other half of the nugget.
“What has happened is that some companies have chosen to use an artificial mixture of chicken parts rather than low-fat chicken white meat, batter it up and fry it and still call it chicken,” he said. “It is really a chicken by-product high in calories, salt, sugar and fat that is a very unhealthy choice.”
This by-product is said to contain other parts of the chicken consumers might not realize they’re eating, like bone and nerves.
The meat processing industry can be a scary, intimidating force but your company can solve some of the anxiety consumers might experience by providing labels that don’t shroud the item in too much mystery. With a color label printer, facts can be paired with user-friendly language to dispel any doubts.
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