What companies put on their food and beverage labels impacts much more than just the consumer. The emphasis on "clean labels" has reportedly led to other concerns, namely, what actually goes into certain products. According to Candy Industry, confectionery companies seem to be shifting to starches that offer a healthier version of the ingredients in many sugary products.
The source spoke to Michelle Kozora of Cargill Texturizing Solutions about the difficulties in using natural starches for candy production. One of the industry goals is to meet all of the requirements of typical mass production while still being organic, natural or – at the very least – less processed than the alternatives.
"Achieving low hot viscosity from native starch is quite challenging without using another gelling agent such as pectin, so much of our recent work involves leveraging our broad portfolio to combine ingredients, like pectin and pea protein, to achieve label-friendly solutions in the jelly confectionery space," Kozora said.
The link between clean labels and progressive new production ideas could go beyond candy. Natural Products Insider contributor Jeff Hilton of BrandHive said that clean labels can help companies rethink previous notions, such as what constitutes food waste and how ingredients are used. It gave RX Bar as an example, a company that reportedly puts information about specific ingredient use directly on its labels.
A color label printer can be the first step toward better, more accurate packaging for a variety of products. The Afinia L801 Memjet color label printer can offer a versatile approach to making labels, something that allows for easy updates. It also accepts different types of label material, including glossy and matte finish. Read more about it here on the U.S. version of our site or here on our Canadian site.