Federal regulations often have an immediate impact on what companies have to put on their labels, but they can also affect the way labels have to be designed to fit onto packaging. The more text you have to accommodate on every package, the more creative you may have to get with placement, which could in turn require a new color label printer that fits your requirements for food and beverage labels.
In an interview with Packaging Digest, Carol Best of SGK advised organizations to adjust their operations based on the Food and Drug Administration's (FDA) proposed changes to nutrition and supplement labels. Some of the concerns the agency mentions on its website include a newly positioned Percent Daily Value and reformulated serving sizes for easy customer access.
One of the main points Best makes in her discussion with the source concerns the need for both FDA compliance and acknowledgement of user needs.
"By gaining current intelligence on consumer attitudes and shopper behaviors, brand owners are equipped with the most relevant data sets to inform how to best position their brand for growth in the post-FDA label marketplace," he said. If marketers pay attention to this, Best says, "marketers will be one step ahead of their competition when the FDA announces the change and they develop their brand's response."
Address food and beverage labels with the right color printer solutions, so you know you have the capability to structure packaging in response to new mandates from the government. The VIPColor VP485 Color Label Printer is one example of a system equipped for custom-created labels printed at a professional and convenient rate.