With the Primera LX900 Color Label Printer, winemakers can trust that their labels will survive potentially damaging conditions. No matter what stock they are made of, wine labels have to be durable while maintaining a vibrant image for easy identification.
In a 2010 question and answer column for Wine Spectator from 2010, senior editor MaryAnn Worobiec answered a question about label stability, particularly as it concerns storing bottles in the cellar. The author of the question, Berg Atkinson, asked about wrinkles that were developing on wine labels. Even though these bottles were stored in “sweet spot” conditions (55 degrees and 65 percent humidity), the labels wrinkled and separated.
Worobiec responded by advising Atkinson to preserve the labels by wrapping them in plastic. She noted that the labels are likely to expand after absorbing too much moisture, which can occur when the air around them is too humid.
“I’m guessing the labels that are wrinkling are on older bottles, and the label is applied by a water-based glue (the kind where if you soaked the bottle in an ice bucket, the label would just slip off),” she wrote. Describing the common alternative to this approach, Worobiec advised that “most people use labels that are attached to a wine bottle with a stronger adhesive–more like a sticker, which helps labels age better.”
For many kinds of food and beverage labels, the Primera LX900 allows for high quality color labels in a variety of stocks, including paper and polypropylene, so beverage companies can be sure that their designs will withstand potentially moist conditions.
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