OptiMediaLabs https://news.optimedialabs.com Latest Label Industry News Fri, 31 Jul 2015 12:29:57 +0000 en-US hourly 1 http://wordpress.org/?v=4.2.3 Originality valuable for modern wine labelshttps://news.optimedialabs.com/originality-valuable-for-modern-wine-labels/ https://news.optimedialabs.com/originality-valuable-for-modern-wine-labels/#comments Fri, 31 Jul 2015 12:29:57 +0000 https://news.optimedialabs.com/originality-valuable-for-modern-wine-labels/ Specificity can and should be a key design element for wine labels.

The post Originality valuable for modern wine labels appeared first on OptiMediaLabs.

]]>
Think of specific designs when attempting a new, original wine label pattern.

Even in an industry as old and storied as wine, best practices can change. Writing for The East Hampton Press & The Southampton Press, Louisa Hargrave recently identified a shift in wine label methodology that shows new values have taken hold in recent years dictating how a winemaker should design the best label for their bottles. 

According to Hargrave, previous generations of winemakers preferred to follow a format for their labels that exemplified their heritage and put it in a greater context. However, the newer trend is to embrace novelty and be as specific as possible when addressing the target demographic. Both of these goals are easier to accomplish when companies have adaptable printers at their disposal, and can choose a striking combination of colors, fonts and visual effects to stand out from competitors.

"This kind of derivative thinking is now outmoded, and even European wine labels no longer follow a standard format," Hargrave writes of the older label attitudes. "On Long Island, there are now more than 50 wine brands, some made by grower-producers, others by companies that buy fruit and have wine made at existing wineries."

In a LinkedIn article about the best wine label design tips, Charles D. of Designhill.com similarly calls for specificity and for labels to be made with care, as the front of the bottle is the key area where winemakers attract attention to their products. A company-specific tagline, between eight and ten words, is also useful for singling out the vintage and summarizing what makes it unique, he says.

OptiMedia Labs carries printers like the Afinia L801 for companies that want to make their labels more distinctive.

The post Originality valuable for modern wine labels appeared first on OptiMediaLabs.

]]>
https://news.optimedialabs.com/originality-valuable-for-modern-wine-labels/feed/ 0
A closer look at ‘biopesticides’https://news.optimedialabs.com/a-closer-look-at-biopesticides/ https://news.optimedialabs.com/a-closer-look-at-biopesticides/#comments Thu, 30 Jul 2015 15:41:40 +0000 https://news.optimedialabs.com/a-closer-look-at-biopesticides/ Biopesticides¬†are a specific class of pesticide recognized by the EPA.

The post A closer look at ‘biopesticides’ appeared first on OptiMediaLabs.

]]>
Biopesticides use natural elements to fight insects.

Pesticide labels contain multiple pieces of information separating the product into specific categories. When using such chemicals, it's important to know exactly which pest the user is trying to protect against and how to combat it. The Environmental Protection Agency (EPA) features a list on its website of some of the different kinds of pesticides available.

One major distinction the source lists is the difference between chemical pesticides and biopesticides. As the names would imply, the former consist of synthetic chemical ingredients, while the latter are composed of natural, organic elements.

While biopesticides can include chemicals too, they are usually available in nature: the site uses the example of insect pheromones. Another example of organic material that can be used for pesticides is plants. An entire subcategory, Plant-Incorporated-Protectorants, harvest substances from plants that have been engineered to produce pesticide materials on their own.

The EPA maintains a database of active biopesticide ingredients for different uses. Some are best suited for traps, while others can be dispersed around the home. Hydrogenated Catmint Oil, which protects against insect bites, can even be applied directly to human skin.

For all types of pesticides, application instructions may be listed alongside ingredients. In an article for the Gainesville Times, Michael Wheeler references the importance of application rates on pesticide labels.

"The manufacturer will detail the specific rates to use based on the type of grass and plants you are trying to grow and the type of pests you need to control," he writes. "Following label rates not only protects the environment, but protects you from creating problems later down the road."

Companies that need GHS labeling solutions for industrial or consumer-facing chemicals should invest in printers that will work perfectly with the speed and demand of chemical label needs. OptiMedia Labs stocks multiple options, including the Primera CX1000 Digital Color Label Printer. The CX1000 has 2400 dpi resolution and Pantone-approved color control, as well as the ability to print more than 16 feet of labels per minute.

The post A closer look at ‘biopesticides’ appeared first on OptiMediaLabs.

]]>
https://news.optimedialabs.com/a-closer-look-at-biopesticides/feed/ 0